Susie Sheldon is a true creative force, her innate talent for transforming spaces evolving into a genuine passion for creating homes that are not only aesthetically pleasing but also comforting havens. Whether orchestrating festive holiday decorations, revamping living spaces, or crafting unique floral arrangements, Susie’s mission has consistently been to rekindle her clients’ love for their homes. With an uncanny ability to find the perfect pieces, Susie became a familiar face at Stein’s Garden and Home, where she discovered the perfect alignment between her design aspirations and the offerings of the store.
Susie is the lead designer who magically transforms Stein’s Garden and Home into a enchanting winter wonderland. With an artistic touch and a keen eye for seasonal beauty, this designer orchestrates a symphony of colors, lights, and decorations that seamlessly blend with the natural surroundings. From sparkling icicles adorning the trees to carefully placed snow-covered displays, every detail is meticulously crafted to evoke the spirit of winter. As you wander through the store, you’ll be transported into a world of whimsy and holiday charm, where the designer’s creativity brings joy to all who behold the stunning spectacle. This winter wonderland is not just a display; it’s a testament to the designer’s ability to turn the home decor’ department into a magical destination, capturing the essence of the season and spreading warmth even in the coldest of days.
About Susie Sheldon
Q: Please tell us a little bit about your family.
Having spent the majority of my life in Wisconsin, my connection to the state deepened twenty-one years ago when my late husband and I made the decision to relocate to Oconomowoc. Our choice was driven by a desire to be closer to family and to provide our daughter, Allie, with the experience of growing up in a small town, just like we did. The allure of Lake Country, coupled with the charm and convenience of a small-town lifestyle, captured our hearts. I recall the joyous atmosphere during our first homecoming parade in downtown Oconomowoc. The bustling energy of the town mirrored our excitement, and as we joined the festivities, my husband and I felt so grateful for our family to experience life in this wonderful community.
Q: Please tell us about your life and what you do (whether working in our community, a business owner, volunteer, etc.). How did you choose that path?
Soon after moving to Oconomowoc, I decided to change careers. Despite the excitement and fulfillment that came with my role as a Human Resource Manager over many years, a desire for a more balanced life and the pursuit of another career goal prompted me to make a significant change. With a longstanding passion for design, I took a leap and started a small design business, a decision that turned out to be one of the best I’ve ever made.
The gift of more time with my family coupled with the daily joy of being creative made the transition worthwhile. Crafting comfortable and beautiful homes for my clients became my newfound passion. Whether decorating their home for the holidays, revamping living areas, or creating floral arrangements, my goal has remained constant—to help clients rediscover the joy of their homes. Given that I frequently shopped at Stein’s Garden and Home for myself and my clients, joining the Oconomowoc Stein’s team was a natural progression.
For over 16 years, I’ve had the privilege of designing inviting and inspiring visual displays, which promote our products, facilitate sales, and enhance our customers in-store shopping experience.
Q: What do you love most about what you do?
In my role as the Home and Garden Lead at Stein’s in Oconomowoc, I find immense joy in sharing my passion for design with our valued customers. Guiding them through our extensive home decor product selections, I help them bring beauty and style into their living spaces. One of the aspects I cherish most about my position is the opportunity to transform our store and elevate our customers’ shopping experiences through eye-catching displays. Throughout the year, and particularly during the holidays, I take pride in creating visually appealing displays that captivate and inspire. It’s a privilege to contribute to making Stein’s a destination where creativity and design come to life, enhancing the overall shopping experience for our customers.
Q: What is the most rewarding part?
The most rewarding aspect of my role as the Home and Garden Lead at Stein’s in Oconomowoc has undoubtedly been the relationships I’ve cultivated over the years. I am so grateful that many of our customers have become cherished friends, and this connection has been an invaluable gift. Building these genuine friendships has added a profound layer of fulfillment to my job. Equally, I appreciate the camaraderie among my colleagues; together, we work diligently to transform our store into a beautiful and inviting shopping destination for our customers. These relationships, both with customers and colleagues, contribute to making working at Stein’s a fulfilling and enriching experience.
Q: What advice would you give to someone interested in doing something similar to what you have done/are doing?
I consider myself fortunate to have enjoyed two deeply satisfying career paths—one in human resources and another in design. I consistently advocate for individuals to pursue their dreams, even if it involves a career change. The process of rediscovering your strengths and dedicating yourself to your passion is incredibly gratifying and worthwhile.
Susie Sheldon & Our Community
Q: What is your favorite thing about our community, favorite thing to do, or something unique about our community that you love? (Feel free to share as much as you’d like!)
Living in Oconomowoc is truly a delightful experience, encompassing the charm of its people, the serene lakes, the inviting shops, and the diverse restaurants. The town’s small yet vibrant atmosphere creates a unique and wonderful community feel that I cherish. Whether it’s savoring the view from the boardwalk after a walk around Fowler Lake or unwinding at the city beach while admiring the beauty of Lac la Belle, these moments have become cherished pastimes. Exploring the numerous scenic trails in Lake Country, including those at Nashotah Park, Nagawaukee Park, Lapham Peak, and the Ice Age Trails, adds an extra layer of enjoyment to my life in this picturesque town. I enjoy visiting all the wonderful stores downtown, especially Fray, the women’s clothing boutique!
Q: Do you have a favorite coffee shop, cocktail shop, or restaurant?
My favorite spots in Oconomowoc include Roots for a delightful cup of coffee, Sobie’s for a delicious dinner, and Mullen’s for a sweet and satisfying ice cream treat. Each of these places holds a special spot in my heart, contributing to the unique and enjoyable experiences that make living in Oconomowoc so delightful.
Q: What 3 words would you use to describe our community?
Beautiful, welcoming, vibrant
For Fun
Q: Who inspires you to be better?
Although my husband and parents have passed on, the memories I carry with me of them continue to inspire me and serve as a guiding light in my life. Additionally, my daughter remains a powerful source of motivation. For years, she has dedicated herself as a speech therapist, and her recent decision to pursue a second master’s degree as a Physician Assistant fills me with immense pride. Witnessing her passion, hard work, determination, and commitment to a future in the medical field is not only inspiring but serves as a testament to the strength and resilience that runs through our family.
Q: What makes you the happiest?
The source of my greatest happiness lies in spending time with my daughter, Allie, as well as my cherished family and friends. Their presence fills my life with joy and creates cherished moments that I hold dear.
Q: Any general life advice you would like to share?
Be present and grateful in the moment, as life swiftly passes by. Amidst the busyness of juggling multiple priorities, there comes a need to pause, slow down, and direct attention to the present. Taking a moment to appreciate the little things that unfold each day.
